Greetings Reader,

I’ve been reflecting on my personal journey—from being diagnosed with retinoblastoma as a 6 month old baby to becoming a passionate advocate for awareness, early detection, and meaningful storytelling.

At just 9 months old, I had surgery to remove the malignant tumor in my right eye, beginning a lifetime of resilience and advocacy. Today, I use my story to inspire hope, raise awareness, and help others fight through their storms.

This week is Retinoblastoma Awareness Week. In my latest podcast episode (the first one since October!) I virtually reunited with three incredible women I had the honor of sharing a speaking panel with back in October. Leia Hunt, Grace Padilla, Genevieve McCarthy and myself talk about advocacy, research, and living beyond cancer. We also talk about the impacts of childhood eye cancer survivorship and amplifying personal stories.

Some time ago I uncovered a flashback video of my early 2000s 16 seconds feature on Fox 13 Tampa Bay, where I spoke about a critical policy for pediatric eye exams. That moment was pivotal for me, cementing my passion for using my voice for change. During that time, I was also navigating deeply personal emotions. My good friend Jackie, who was one of the kindest and brightest people I knew (may she continue to rest in peace), passed away from the same cancer I had fought. Her death hit me hard—I was overwhelmed with survivor’s guilt for the first time. It was a time of immense emotional weight, but it also shaped my commitment to honoring those like Jackie and so many others who have faced this treatable disease.

My first segment as a media correspondent with NPR’s Focus Black Oklahoma back in 2024, I explored the topics of secondary cancers, genetic conditions, and the role of genetic testing, speaking with experts and advocates who are leading the charge in raising awareness and promoting early intervention.

Each step of my journey—through pain, heartbreak, healing, and triumph—has led me to this – to empower you to turn your tragedy into a brand strategy. This week, I honor those like Jackie and Joey, whose battles with retinoblastoma inspire me to keep advocating for early detection and intervention.

I also invite you to rewatch my TEDx talk, where I share my parents’ discovery of that strange white glow in my eye—an early sign of retinoblastoma—and how it shaped my life’s purpose.

Let’s spark conversations that heal, raise awareness, and spot the glow.

[Listen to the Podcast]

https://www.youtube.com/watch?v=CYFrCNxE9vs&list=PLfcNRP1vQg5UmI1CQehS1yg7osSedOOPw

[Watch My TEDx Talk]

https://youtu.be/xs08oVgSTpI?si=zVjyEK31u0iS1Rrc


I am Zaakirah (zaa-key-ra) Muhammad, a deafblind retinoblastoma cancer survivor, creative tech-savvy entrepreneur and TEDx speaker, with over a decade of experience in photography and digital communications. As a brand cultivating strategist, author, and podcaster, I empower you to step outside of your comfort zone, understand your purpose, and show you how to powerfully tell your story through digital marketing. As your brand therapist, I uncover your blind spots showcasing your superpower.

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P.S. I am speaking at WITS Chattanooga

About Accessible by Design How All Creators Can Build Inclusive, Empathetic Travel Content in the main stage on May 30th!

Travel has the power to transform how we see ourselves and connect with others—but not all creators or audiences experience the world the same way. I will share what’s too often overlooked in travel media and the simple, practical shifts that make videos, photos, storytelling, and platforms more accessible to disabled, neurodivergent, and visually impaired audiences, broadening content’s reach and impact. I used to live in Chattanooga and my dad is from a small town an hour away!

You will want to stay for the networking, hands-on workshops, and community-led conversations! The code must be entered at the top of the popup window BEFORE selecting the ticket.

Code for you only:

ZAAKIRAH10

https://witsummit.com/wits-chattanooga